Partnership Ads vs. Brand Page Ads: What Our A/B Test Shows
Our Meta Experiments A/B test with identical creative: $174.60 vs $255.76 per purchase, the arithmetic behind it, and what one five-day test can and cannot tell you.
The partnership ads blog
Partnership ads, creator whitelisting and Meta ad performance.
Practical guides and original data from the team running Meta partnership ads across 100+ creator pages every day.
Data & benchmarks
Original tests and benchmarks from the Whitelisters roster.
Case Study: How Cloaked and Rise Science Cut Cost per Purchase With Creator Pages
Two named customers, real spend: 18% and 35% lower cost per purchase on creator pages, with the method, the exclusions and what the numbers do not show.
